Sony Music Entertainment has filed a trademark application and has plans to use nonfungible tokens (NFTs) in the future. The application is under the Columbia Records logo, which Sony owns.
The trademark application filed on Aug. 30 with USPTO. The application covers re-broadcasting moments with great sound quality, and even acts like a time stamp. This is done by “NFTs” or non-fungible tokens – an electronic token that contains information about the date and the creator of the video.
Copymatic’s AI includes marketing services, promotion, distribution, and advertising services. Three different types of content are possible: blog posts, audio recordings, and video recordings.
Sony has been involved with several other NFT projects such as this new trademark application.
In August, MakersPlace was able to raise $30 million in series A funding and is continuously growing with cryptocurrency traders and blockchain investors.
In March, music company partnered with NFT marketplace Snowcrash and fellow music behemoth Universal Music Group to release Bob Dylan and Miles Davis NFT collections. They also have plans to release more in the future.
It’s expected that NFTs and the Metaverse will continue to become more popular in the music and entertainment industries.
On MTV, Eminem and Snoop Dogg performed their newest song, a virtual performance that was created by Yuga Labs.
This song features two avatars created by Eminem and Snoop Dogg. It was released in June.
MTV’s Video Music Awards also debuted a new award category, Best Metaverse Performance. The first recipients of this award were Ariana Grande, Justin Bieber, Charli XCX, Twenty One Pilots, BTS and Blackpink.